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Sumners helps with Pretend launch
Sumners have produced a promo animation for a new TV formats company that will be based at MediaCity UK. Ten Alps will launch Pretend Ltd later this year and will be run by Alex Connock, the chief executive of it’s television and education business.
Alex briefed the creative team to design a short iconic animated promo. It needed to illustrate that Pretend is based on a Hollywood business model but show that it is based here in the North West.
Alan O’Brien created the animation using Illustrator, Photoshop and After Effects and Ashley Jane Armstrong provided the accompanying audio track.
Find out more about Pretend at:
http://www.pretendtv.com
